# Sales (50%) #### Sales Key Info * [Operating Metrics Definitions](https://docs.google.com/document/d/1aKJrJ7VBf6lGzYNe2xpsTaAfUjw_3Pv1TBRw5XhRCs0/edit?usp=sharing) * [Salesforce.com Field Definitions](https://docs.google.com/document/d/1FIoKrd1yEqmS_opi1jxXOEbhxx88N0WVZBsjWO_abow/edit?usp=sharing) #### FY20 Sales VPMOM Vision * Build the machine to scale open core sales, direct and indirect Values * Work within the structure and process - Use Salesforce, follow guides, be consistent * Understand the customer and address their needs - Ask, listen, add value * Be super responsive - Quick on leads, inquiries, asks–time kills all deals Methods * (Sales Ops) Upgrade sales ops infrastructure and automate low dollar customers * (SA) Deliver core demos as foundation of GTM * (SA) Support GTM with webinars, events, blogs and technical content * (Field) Repeatedly grow G2000 accounts in key regions and prepare to hire reps * (Sales Ops) Uniformly structure partner agreements on fulfillment and lead gen * (SA) De-risk onboarding with pre-sales deployment checklists in Salesforce * (CS) 100% renewals, uncover expansion, and close co-marketing * (Inside) Repeatedly grow midmarket new logo count Obstacles * Creating awareness in the G2000 to engage * Prospects won’t talk to AEs for lack of compelling content * Need actionable info from telemetry on open source users * Onboarding (process, best practices, docs and training) * Keeping the product competitive and differentiated * Need top 5 most important integrations from Mattermost (e.g. WebEx) * Meet product the demands of new G2000 customers * Need to optimize pricing and packaging (repackage E10) * Need for greater bottoms-up interest in EE within the product Measures * See [confidential version](https://github.com/mattermost/mattermost-mlt/wiki/FY20-Sales-VPMOM) --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://handbook.mattermost.com/0.2.0/operations/sales.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.