Below is a checklist for blog posts published in https://mattermost.com/blog.
Does the post have an exciting title?
Make sure it’s in sentence case
Does the post look good on mobile?
Shrink browser to make sure content is mobile-optimized, including images and videos
Does the post have the author’s name?
Make sure bio and headshot have been added to WordPress profile and follow the guidelines below
Have you selected the most appropriate category? Click the link below each category for examples if you are unsure. You can select more than one category when applicable.
CIO/CTO -- posts that appeal to the C-suite
Community -- posts about our community
Company -- news about Mattermost, Inc. (e.g., Series B announcement or industry report)
Compare -- comparing Mattermost to other products
Customer stories -- case studies that appear on the blog
DevOps -- posts about DevOps
Dot releases -- dot release announcements
Guest posts -- posts written by people outside of Mattermost
Learn -- posts that teach readers something
Partnerships -- posts about partnerships and partner companies
Pricing -- posts about pricing changes
Product -- news about the Mattermost product
Releases -- regular monthly release announcements
Security updates -- security release announcements
Are all of the links working?
Make sure that there aren’t any broken links
External links should open in a new tab (see below)
Does the post use sub headers?
In H2 style
Does the post have meta data?
Make sure each post has a meta tag
All posts need to have an OpenGraph image that automatically populates on social shares
When you don’t have a specific image, use this
Does the post have a call-to-action?
Make sure the reader’s desired next action is clear
Is the post written by someone not affiliated with Mattermost? If so:
Add an editor's note explaining that at the bottom of the post:
Does the post have images? If so:
Images should be crisp and clear (see: Screenshot and GIF guidelines)
Images that “bleed” into the whitespace should have a grey (#F7F9FA) 1px border on all four edges