# Company measures * Our main company measures are defined and tracked by way of our Standard Operating Metrics (SOM) * SOM: Metrics we believe give the best overall understanding of how the company is performing across departments. * Metrics LifeCycle * Choose them * Define them * Document them * Automate where possible * Reports and Dashboards * Monthly Going Well, Not Going Well & Next Actions (GNN) Review by MLT and MLX. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://handbook.mattermost.com/operations/operations/company-metrics.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.